Researching the public: post-war policy, politics and polling

Available to purchase in a limited-run printed format

Also available in electronic format for download

This book, the third in the series, ‘Showcasing the Archive’, focuses on the role of research in the public arena and highlights the vast amount of material in the Archive which illustrates the impact of the research and insights sector on issues of societal concern.

The first book was an historical document focusing on the development of the industry. The second concentrated on how our society has changed and demonstrated the value of tracking these changes through the decades. In this book, we turn to government policy and politics and look at how research has influenced public life.

With a preface by Bobby Duffy, Professor of Public Policy and Director of the Policy Institute, King’s College London, and featuring contributors including Professor Sir John Curtice, Peter Kellner and Kaye Wellings, this book and its predecessors, by showcasing the richness of the data in the Archive, show how, as Bobby Duffy says in his preface, “echoes repeat” and “patterns reassert themselves”. In doing so, they help keep the past alive. It’s an essential addition to the library of anyone interested in modern British political history.

‘Researching the public: post-war policy, politics and polling’ is available as an 72-page book in A4 perfect-bound format, priced to cover our costs and include an optional donation to AMSR. It’s also available to download free as a fully-featured PDF.

In both cases we would urge you to consider making a small donation to AMSR in recognition of the volunteer effort that has gone into preparing these publications.

Use the buttons below to see the pricing options for the printed book and to place your order, or register for a copy of the electronic file.

The publication is generously sponsored by Opinium.

Opinium logo-small

Order your print copy here

For £13.00, plus a small optional donation to AMSR, you can enjoy the insights contained in ‘Researching the public: post-war policy, politics and polling’ in hard copy. At A4 size and perfect bound (magazine style), this 72-page publication deserves a place on every market researcher’s and social historian’s bookshelves.

The minimum cost covers printing and postage. We hope that you’ll feel able to donate a small additional sum to reflect the effort that has been invested in producing this unique document.

Also available in PDF format

‘Researching the public: post-war policy, politics and polling’ is also available as a free download in PDF format. The file size is around 3.5Mb. Registration involves providing your name and contact email address. You will be added to our mailing list, from which you can unsubscribe if you wish.



Although there is no charge to download the electronic version of the book, a small donation to AMSR in recognition of the considerable volunteer effort involved in its publication may be made at your discretion by following the ‘Donate’ link at the top of this page. Thank you.