Joint AMSR/Mass Observation webinar

Joint AMSR/Mass Observation webinar

Free webinar: ‘Exploring the Archives: Researching the narrative of happiness and the history of feeling’ Join us to discover how explorations into two complementary collections led to fascinating research into the narrative of happiness and the history of...
New book references Archive source material

New book references Archive source material

‘From pet economics to pet cemeteries, this wonderfully engaging history explains the changing role of pets over two hundred years.’ Claire Langhamer, Director of the IHR, London ‘Chronicles the increasing integration of pets into British life in...
Jeremy Bullmore 1929-2023

Jeremy Bullmore 1929-2023

Advertising executive Jeremy Bullmore, former president of the Market Research Society and non-executive director at WPP, has died aged 93. Jeremy, who started his career as a copywriter at J. Walter Thompson London, later becoming chairman, was appointed as president...
AMSR Summer Event, 26th May 2022 – report

AMSR Summer Event, 26th May 2022 – report

Judith Staig reports from the AMSR’s Summer Event, held on 26th May 2022: To be part of the audience for the AMSR summer event that took place on 26th May, 2022, was to ride a rollercoaster of emotions from pride and amazement through alarm and foreboding to...
MRS Impact Conference 2022

MRS Impact Conference 2022

Judith Staig reports for the AMSR on this year’s virtual sessions: Love them or loath them, industry conferences are usually an opportunity to meet friends old and new, to figure out how to shake hands whilst balancing your tote bag, a coffee cup and a...
AMSR welcomes the Opinium Collection

AMSR welcomes the Opinium Collection

The AMSR is delighted to welcome our first truly ‘modern’ collection, from Opinium – an agency founded in 2007, whose work reflects all the absorbing interests and attitudes of today’s society across consumer, social and business contexts. Societies are the product of...