May 3, 2023 | Stories
Recent reports have commented on how the monarchy’s popularity has fallen in recent years – to just 55%, according to one poll. A dip into the Archive of Market and Social Research shows what a shift this is. June 1969 saw the UK broadcast of Royal Family, a TV...
Mar 24, 2023 | Stories
As Warner Bros, one of the world’s leading film and entertainment companies, celebrates its 100th anniversary, it’s interesting to trace the story of cinema attendance in the UK over the same period. The number of ways in which one can watch a film has increased many...
Jun 5, 2020 | Stories
Much has changed in the convenience food sector. But by being alert to trends, Birds Eye has maintained a market-leading position over many years. Fish fingers were invented and launched by Clarence Birdseye in 1955. According to the company that bears his name, over...
Dec 20, 2019 | Stories
The continuous consumer study TGI has asked for respondents’ opinions on a range of topics since the mid-1980s. Some of its attitude statements have remained constant; others have been added or removed to reflect changing times. The area of greatest change has been...
Sep 13, 2019 | Stories
Most people disapprove of heavy drinking sessions, but there’s an increasing minority who think it’s part of life. The levels of agreement in 1999 and 2019 to the attitude statement “a real man can down several pints of beer at one sitting” in Kantar’s TGI study tell...
